As Seen On

◆ Shark Tank

Pitched to Egypt’s top business titans, proving Lakanto’s high potential in the FMCG sector.

National Recognition: Reached millions of viewers, establishing Lakanto as Egypt’s trusted name in wellness.

◆ Oceanman Egypt Elgouna

Hundreds of international and local open-water swimmers are competing in the Red Sea.

What we did:

  • Post-Race Recovery – Provided sugar-free hydration and samples of our Monk Fruit soda to athletes and attendees at our booth by the beach.

◆ Kermesse St. Marc Alex

A prestigious community festival at one of Alexandria’s most historic schools, attended by thousands of affluent families.

What we did:

  • Sampling – Served Lakanto-sweetened treats to students and parents, positioning the brand as the "Smart Choice" for school lunches.

  • Local Brand Loyalty – Built a direct connection with the Alexandrian market, proving Lakanto’s appeal extends beyond Cairo.

◆ Natural & Organic EXPO Dubai

The Middle East’s premier global stage for the organic and natural health industry, held at the Dubai World Trade Centre.

What we did:

  • Innovation Showcase – Presented our product ranges to international distributors and regional health influencers.

  • Strategic Expansion – Connected with regional retailers to discuss the future of Monk Fruit across the MENA markets.

◆ Food Africa EXPO

The largest International Trade Exhibition for the Food & Beverages sector in Africa, held in Cairo.

What we did:

  • Full Range Showcase - Displayed our entire ecosystem, from sweeteners to new beverages.
  • Mass Sensory Tasting - Hosted high-volume tastings of our Soda, Chocolate Bars, and Spreads.
  • B2B Networking - Used the booth as a hub to secure major supermarket shelf space and retail partnerships.

◆ Career Summit at BUE

We successfully collaborated with the Egypt Career Summit at the British University in Egypt, a premier event dedicated to empowering young professionals and bridging the gap between talent and the corporate world. We maintained an active presence with a dedicated brand booth, where we conducted extensive sampling for over 4,000 attendees. By distributing our beverage range, we provided a healthy, sugar-free refreshment option to the next generation of Egyptian leaders as they explored new career opportunities.

◆ Riseup Summit at Grand Egyptian Museum

We hosted an interactive on-ground activation at Riseup summit, the region's leading event for entrepreneurship and innovation. Our booth featured immersive activities alongside our full product range, allowing us to showcase Lakanto to the region's entrepreneurs while creating a hands-on experience with our sugar-free offerings.

◆ Elsokar Bara at Al Nas Hospital

We are proud to have collaborated with the El Sokar Bara event held at Al Nas Hospital during the holy month of Ramadan. Our team attended the gathering to support the community and share the joy of the season by distributing special packages filled with Lakanto products. This partnership focused on bringing smiles to children and their families, offering delicious, sugar-free alternatives that promote health and happiness during such a meaningful time.

Stay tuned - more ahead...